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Hanbok Rental: How To Rent For A Day In Seoul, South Korea


Modified: December 27, 2023

by Malia Scheer

Hanbok Rental: How to Rent for a Day in Seoul, South Korea


When visiting Seoul, South Korea, one of the most memorable experiences you can have is dressing up in traditional Korean attire, known as hanbok. Hanbok is a beautiful and elegant clothing style that reflects the rich cultural heritage of the country. It is characterized by vibrant colors, intricate patterns, and graceful designs.


Many tourists and locals alike choose to rent hanbok for a day to immerse themselves in the traditional Korean culture and to create stunning memories through photos. Hanbok rental allows you to roam the streets of Seoul in style, explore historical sites, and even participate in traditional activities. Whether you are visiting historical palaces, attending a traditional festival, or simply strolling through vibrant neighborhoods, wearing hanbok adds an extra touch of magic and authenticity to your experience.


Not only does hanbok rental offer a fun and unique way to capture the essence of Korean culture, but it also provides an opportunity to connect with the past and gain a deeper understanding of the country’s history. By donning this traditional attire, you can step into the shoes of ancient Korean royalty and feel the appreciation for the cultural traditions that have been passed down for generations.


With a wide range of hanbok rental shops available in Seoul, choosing the right one can seem overwhelming. Additionally, knowing how to make a reservation, what to expect when picking up and returning the hanbok, and how to properly dress up and navigate the city while wearing it can be challenging for first-time visitors. But fear not! In this guide, we will provide you with all the information you need to know to have a seamless and enjoyable hanbok rental experience in Seoul, South Korea.


So, whether you are a history enthusiast, a K-drama lover, or simply someone wanting to immerse themselves in Korean culture, renting hanbok for a day in Seoul is an unforgettable adventure that will leave you with cherished memories and a deeper appreciation for this vibrant and beautiful country.


Importance of Hanbok Rental in Seoul

Hanbok rental in Seoul holds great significance and offers a plethora of benefits for both tourists and locals. Let’s explore the importance of hanbok rental and why it has become such a popular activity in the city.


1. Cultural Immersion: Renting hanbok allows you to dive into the rich cultural heritage of South Korea. By wearing this traditional attire, you can experience firsthand how the people of ancient Korea dressed and appreciate their sense of style and craftsmanship. It’s an excellent way to connect with the country’s history, traditions, and values.


2. Unique Photo Opportunities: Seoul is known for its stunning backdrops and picturesque locations. By renting hanbok, you can elevate your photos by adding a touch of elegance and traditional charm. Imagine posing in front of traditional palaces, colorful hanok (traditional Korean houses), or amidst the bustling streets of Seoul, all while wearing a beautiful hanbok. These photos will be treasured memories that you can proudly share with friends and family.


3. Authenticity and Cultural Respect: Hanbok represents the deep-rooted traditions and customs of South Korea. By wearing hanbok, you show respect for the culture and heritage of the country. It demonstrates your appreciation and willingness to embrace the local traditions, which can be seen as a gesture of respect and admiration towards the Korean people and their cultural identity.


4. Enhanced Sightseeing Experience: Exploring the historical sites and cultural landmarks of Seoul while wearing hanbok adds a layer of authenticity and excitement to your sightseeing adventures. It allows you to imagine yourself in a different era and visualize the stories and legends associated with these iconic locations. Whether you are visiting Gyeongbokgung Palace, Bukchon Hanok Village, or Namsangol Hanok Village, hanbok rental enhances the entire experience.


5. Festivals and Traditional Events: Seoul is vibrant with traditional festivals and events throughout the year. Renting hanbok enables you to fully participate and immerse yourself in these celebrations. Whether it’s the colorful Lantern Festival, the traditional Lunar New Year, or the vibrant cherry blossom festivals, wearing hanbok enriches your experience and allows you to feel like a part of the festivities.


6. Empowering Local Businesses: By opting for hanbok rental from local shops, you are supporting small businesses and contributing to the local economy. It’s a way to promote and preserve the traditional craft of hanbok-making, ensuring that the skills and knowledge are passed down to future generations.


Whether you are a fashion enthusiast, a history buff, or simply curious about Korean culture, hanbok rental in Seoul is an essential experience that offers a gateway to the past and a chance to create lasting memories while exploring this vibrant city.


Finding a Hanbok Rental Shop

When it comes to finding a hanbok rental shop in Seoul, there are several options available. Here are some effective ways to locate a reputable and reliable hanbok rental shop:

  1. Online Research: Conducting a quick online search will provide you with a list of hanbok rental shops in Seoul. Websites such as TripAdvisor, Google Maps, and travel blogs often have reviews and recommendations from previous customers, which can help you make an informed decision.
  2. Ask for Recommendations: Reach out to friends, family, or fellow travelers who have visited Seoul and rented hanbok in the past. Their personal experiences and suggestions can give you valuable insights and recommendations for good rental shops.
  3. Visit Tourist Information Centers: Tourist information centers in Seoul can provide you with a list of reliable hanbok rental shops. These centers often have brochures and maps that highlight the best hanbok rental options in the city.
  4. Explore Popular Tourist Areas: Popular tourist areas such as Insadong, Myeongdong, and Bukchon Hanok Village are bustling with hanbok rental shops. Strolling through these areas will give you the opportunity to compare prices, check the quality of hanboks, and speak with the staff in person.
  5. Check Social Media Platforms: Many hanbok rental shops have a strong online presence through social media platforms, such as Instagram and Facebook. Browse through their posts and customer reviews to get a feel for their services and the quality of their hanboks.

Once you have identified a few potential hanbok rental shops, it’s important to consider the following factors:

  • Range and Quality of Hanboks: Look for shops that offer a wide variety of hanboks to choose from, including different colors, patterns, and sizes. Ensure that their hanboks are well-maintained and in good condition.
  • Price Range: Compare the prices of different rental shops to find one that suits your budget. Pay attention to what is included in the rental package, such as accessories and rental duration, to accurately assess the value for money.
  • Customer Reviews: Read reviews and testimonials from previous customers to gauge the satisfaction level of their hanbok rental experience. Positive reviews and high ratings are indicators of a reputable and reliable rental shop.
  • Additional Services: Some rental shops offer additional services, such as hair styling and professional photography sessions, which can enhance your overall hanbok experience. Consider these services if they align with your preferences.
  • Location and Accessibility: Choose a rental shop that is conveniently located and easily accessible from your accommodation or the main tourist attractions in Seoul.

By considering these factors and conducting thorough research, you can find a suitable hanbok rental shop that meets your needs and ensures a memorable experience in Seoul.


Choosing the Right Hanbok Rental Package

When selecting a hanbok rental package in Seoul, it’s essential to consider various factors to ensure that you choose the right option. Here are some key points to keep in mind:

  1. Rental Duration: Determine how long you plan to wear the hanbok. Rental packages typically range from 2 to 4 hours, half-day, or full-day options. Consider your itinerary and the activities you have planned to select the appropriate duration.
  2. Accessories: Hanbok rental packages may include accessories such as hairpieces, hats, bags, and traditional shoes. Check if these accessories are included in the package or if they come with an additional cost. The availability of accessories can enhance your overall hanbok experience.
  3. Choice of Hanboks: Look for rental shops that offer a wide variety of hanboks to choose from. Consider the colors, patterns, and designs available and select a hanbok that reflects your personal style and preferences. Ensure that the hanbok fits well and makes you feel comfortable.
  4. Price and Inclusions: Compare the prices of different rental packages and consider what is included in the price. Some packages may include additional services like hair styling or professional photography, while others may have discounted rates for larger groups. Evaluate the value for money before making a decision.
  5. Size Range: Check if the rental shop offers hanboks in various sizes to accommodate different body types. It’s important to find a hanbok that fits well and flatters your body shape to ensure comfort throughout the day.
  6. Reservation Policy: Inquire about the reservation policy of the rental shop. Some shops may require advance bookings, while others accept walk-ins. If you have a specific date and time in mind, it’s advisable to make a reservation to secure your preferred hanbok and avoid disappointment.
  7. Cancellation and Refund Policy: Understand the rental shop’s cancellation and refund policy in case your plans change. It’s always good to have flexibility in case of unforeseen circumstances.
  8. Sanitization and Hygiene Measures: With the current global situation, it’s crucial to prioritize your health and safety. Ensure that the rental shop follows proper sanitization and hygiene protocols to maintain cleanliness and provide a safe environment for customers.
  9. Customer Reviews: Read reviews and testimonials from previous customers to gauge their satisfaction with the rental packages. Positive reviews and feedback are indications of a reputable and reliable rental shop.

By carefully considering these factors and selecting a hanbok rental package that aligns with your preferences and requirements, you can ensure a delightful and memorable hanbok experience in Seoul.


Making a Reservation

Making a reservation for your hanbok rental in Seoul is highly recommended to secure your preferred date, time, and hanbok selection. Follow these steps to make a reservation:

  1. Choose a Rental Shop: Select a hanbok rental shop that meets your criteria in terms of location, price, hanbok selection, and customer reviews.
  2. Contact the Rental Shop: Reach out to the rental shop through their website, email, or phone number to inquire about availability and reservation procedures. Many rental shops have English-speaking staff who can assist you with the reservation process.
  3. Provide Information: The rental shop will require details such as your name, date and time of rental, duration, and the number of people in your group. Be prepared to provide this information when making the reservation.
  4. Confirm the Reservation: Once you have discussed the details with the rental shop, confirm your reservation by providing any necessary payment or deposit. Some shops may require a deposit to secure your reservation, while others may take full payment upfront or upon arrival.
  5. Ask for Confirmation: After making the reservation and completing the necessary payment, ask the rental shop to send you a confirmation email or receipt. This serves as proof of your reservation and can be presented upon arrival.
  6. Double-check Reservation Details: Take a moment to review the reservation details, including the date, time, and location of the rental shop. Make sure everything is accurate to avoid any confusion or delays on the day of your hanbok rental.
  7. Follow Up: It’s a good practice to follow up with the rental shop a day or two before your scheduled rental date to reconfirm your reservation. This ensures that there are no last-minute changes or issues that may affect your plans.
  8. Be Punctual: On the day of your reservation, arrive at the rental shop on time or a few minutes early. This allows for a smooth handover of the hanbok and gives you ample time to dress up and commence your hanbok experience.

Remember, making a reservation not only guarantees your preferred hanbok and time slot but also helps the rental shop manage their inventory and ensure a seamless experience for all customers. It’s always advisable to make a reservation in advance, especially during peak tourist seasons or if you have a specific date and time in mind for your hanbok rental in Seoul.


Picking Up and Returning the Hanbok

When it’s time to pick up and return the hanbok you rented in Seoul, there are a few important steps to follow. This ensures a smooth process and helps you make the most of your hanbok rental experience. Here’s what you need to know:

  1. Pick-Up:
    • Arrive on Time: Arrive at the rental shop at your scheduled pick-up time. Being punctual ensures that you have enough time to choose your hanbok and complete the necessary paperwork.
    • Present Confirmation: Present your reservation confirmation, whether it’s an email, receipt, or booking reference number. This helps the rental shop identify and locate your reservation quickly.
    • Choose Your Hanbok: Browse through the available hanbok options and select the one that you prefer. The rental shop staff can assist you in choosing the right size and provide guidance on styling options.
    • Get Fitted: Once you’ve chosen your hanbok, the rental shop staff will assist you in getting properly fitted. They will ensure that the hanbok fits well and provides comfort for the duration of your rental period.
    • Complete Formalities: Before leaving the rental shop, you may be required to provide a deposit or submit any necessary identification documents. These formalities ensure the safe return of the hanbok and protect the interests of both parties.
  2. Enjoying Your Hanbok:
    • Handle with Care: While wearing the hanbok, handle it with care to avoid any damage or stains. Be mindful of your surroundings, especially in crowded areas or when participating in active activities.
    • Capture Memories: Make the most of your hanbok rental experience by capturing beautiful photos in iconic locations throughout Seoul. Enjoy the feeling of embodying Korean culture and the elegance of the hanbok.
    • Remember Rental Duration: Be conscious of the rental duration to ensure that you return the hanbok within the specified time. Late returns may incur additional charges.
    • Follow Rental Shop Guidelines: Some rental shops may have specific rules or guidelines to follow, such as restrictions on eating or drinking while wearing the hanbok. Respect these rules to maintain the integrity of the hanbok and the rental shop’s policies.
  3. Returning the Hanbok:
    • Check Return Time: Make note of the designated return time specified by the rental shop. It’s important to return the hanbok on time to avoid any inconvenience or additional charges.
    • Clean and Prepare the Hanbok: Before returning the hanbok, remove any personal belongings and ensure that it is in the same condition as when you received it. Check for any stains or damages and inform the rental shop if any issues arise.
    • Return to the Rental Shop: Head back to the rental shop and return the hanbok to the staff. They will inspect the hanbok to confirm its condition and finalize the return process.
    • Retrieve Deposit: If you provided a deposit, it will be returned to you at this time. Ensure that you collect any refund or deposit return receipts that may be provided to you.
    • Express Your Gratitude: Before leaving the rental shop, take a moment to express your appreciation to the rental shop staff for their assistance and services. A simple “thank you” goes a long way in showing your gratitude.

By following these steps for the pick-up and return of the hanbok, you can ensure a smooth and hassle-free experience with your rented hanbok in Seoul.


Dressing Up in Hanbok

Putting on a hanbok is an integral part of the hanbok rental experience in Seoul. It’s important to properly dress up in hanbok to fully appreciate the beauty and elegance of this traditional attire. Here are the steps to follow when dressing up in hanbok:

  1. Wearing Undergarments: Before putting on the hanbok, wear a slip or an underskirt to ensure modesty and create a smooth base for the hanbok to drape nicely.
  2. Put on the Jeogori (Jacket): Start by putting on the jeogori, the jacket of the hanbok. Align the front edges, and cross the right side over the left side, securing it with the ties or inner fabric strap.
  3. Wrap the Chima (Skirt): Put on the chima, the skirt of the hanbok. Wrap it around your waist and adjust the length as needed. Secure it with the strings or ribbons provided, tying them into a bow or knot at the side.
  4. Arrange the Binyeo (Hairpin): If you have long hair, you can adorn it with a binyeo, a decorative hairpin. Create a traditional hairstyle or simply use it to pin back your hair for a neat and elegant look.
  5. Add Accessories: Complete your hanbok ensemble by adding accessories such as a norigae (pendant) or a goja (handbag). These accessories enhance the overall look and add a touch of elegance and authenticity.
  6. Adjust and Check Fit: Once you have put on the hanbok and accessories, make any necessary adjustments to ensure a comfortable and secure fit. Take a moment to admire your reflection and appreciate the beauty of the hanbok.

While dressing up in hanbok, it’s important to handle the fabric gently to avoid any tears or damages. Be cautious of the hanbok’s intricate designs and delicate elements, such as embroidered patterns or accessories.


Remember, wearing a hanbok is an opportunity to embrace Korean culture and immerse yourself in tradition. Enjoy the experience and take pride in donning this beautiful attire.


Additionally, be mindful of the local customs and cultural sensitivities. Avoid wearing hanbok to inappropriate venues or events, and always respect the rules and regulations of the places you visit while wearing the hanbok.


Exploring Seoul in Hanbok

One of the most enjoyable aspects of renting a hanbok in Seoul is the opportunity to explore the city while wearing this traditional attire. Here are some suggestions for making the most of your hanbok experience while exploring Seoul:

  1. Visit Cultural Landmarks: Seoul is home to numerous cultural landmarks that are perfect for your hanbok photoshoot. Visit Gyeongbokgung Palace, Changdeokgung Palace, or Deoksugung Palace to immerse yourself in the grandeur of ancient palaces while wearing hanbok.
  2. Stroll Through Hanok Villages: Experience the charm of traditional Korean architecture by visiting hanok villages such as Bukchon Hanok Village and Namsangol Hanok Village. These neighborhoods provide a picturesque backdrop for your hanbok exploration.
  3. Explore Insadong: The cultural hub of Insadong is filled with traditional teahouses, art galleries, and souvenir shops. Walk down the lively streets in your hanbok to fully embrace the vibrant atmosphere and appreciate the fusion of old and new.
  4. Enjoy Nature at Namsan Park: Take a leisurely stroll through Namsan Park, located in the heart of Seoul. Enjoy the scenic beauty while wearing your hanbok and take advantage of the photo-worthy viewpoints that offer breathtaking panoramas of the city.
  5. Join Festivals and Events: Check out the local events and festivals happening during your visit. Many of these celebrations encourage participants to wear hanbok, allowing you to fully immerse yourself in the festivities and make lasting memories.
  6. Try Traditional Activities: Engage in traditional activities such as tea ceremonies, archery, or traditional games. Hanbok adds authenticity and enhances the experience, making it more immersive and enjoyable.
  7. Indulge in Korean Cuisine: One of the delights of exploring Seoul in hanbok is the opportunity to try delicious Korean cuisine. Visit local restaurants and enjoy dishes such as bibimbap, samgyeopsal, or Korean barbecue while dressed in traditional attire.
  8. Interact with Locals: Hanbok catches the attention of locals and tourists alike. Embrace the opportunity to interact with locals and engage in friendly conversations about your hanbok and their cultural significance.
  9. Create Cherished Memories: Capture the moments of your hanbok adventure through photographs and videos. Enjoy the experience with friends and family, making memories that will be cherished for years to come.

Remember to be respectful of the places you visit and the people around you while wearing hanbok. Observe the rules and regulations at cultural sites, and avoid inconveniencing others to ensure a harmonious experience for everyone.


Exploring Seoul in hanbok allows you to truly immerse yourself in Korean culture, creating a unique and unforgettable journey through the vibrant streets and historical sites of this dynamic city.


Etiquette and Tips for Hanbok Rental

When renting a hanbok in Seoul, it’s important to observe the proper etiquette and follow some helpful tips to enhance your experience. Here are some etiquette guidelines and tips to keep in mind:

  1. Respect Cultural Sites: When visiting cultural sites, such as palaces and temples, follow the rules and regulations. Some places may have specific areas where hanbok is not allowed or have restrictions on photography. Be respectful of the historical significance of these sites and the people who visit them.
  2. Handle Hanbok with Care: Hanbok is a delicate and intricate garment. Be mindful of your movements to avoid accidentally damaging or staining the hanbok. Avoid eating messy foods or engaging in activities that might cause unnecessary wear and tear.
  3. Be Mindful of Others: When wearing hanbok in public places, be considerate of others. Avoid blocking pathways or causing obstructions with excessive posing or large accessories. Remember, it’s important to share the space with other visitors as well.
  4. Dress Appropriately: Hanbok is a traditional attire and should be worn with respect. Avoid wearing revealing or inappropriate undergarments that may detract from the grace and elegance of the hanbok.
  5. Wear Comfortable Shoes: Keep in mind that hanbok is usually worn with traditional footwear called “ggolti” or “iat” shoes. While they are beautiful and complement the hanbok, they may not provide the same level of comfort as modern shoes. Consider bringing a pair of comfortable walking shoes to switch into when necessary.
  6. Take Care of Accessories: If the rental package includes accessories like hairpieces or hats, wear them with care. Avoid losing or damaging these accessories during your exploration. If you are unsure how to properly wear or handle an accessory, ask the rental shop for guidance.
  7. Respect Local Customs: Korea has its own unique customs and cultural practices. Familiarize yourself with basic Korean etiquette, such as bowing when greeting others or using both hands when accepting or offering something. Respecting local customs enhances your overall hanbok experience and shows appreciation for the culture.
  8. Observe Photography Etiquette: Seoul is a popular destination for photography, and hanbok rental often includes capturing beautiful moments. When taking photos, be mindful of other visitors and avoid blocking their view or disrupting their experience. Ask for permission before taking photos of locals or their property.
  9. Return Hanbok on Time: Stick to the agreed-upon return time to avoid any issues or additional charges. Plan your day accordingly to ensure that you have enough time to explore and return the hanbok within the specified duration.
  10. Express Gratitude: Show appreciation to the hanbok rental shop staff for their assistance and services. A simple “thank you” or an expression of gratitude goes a long way in acknowledging their efforts and ensuring a positive hanbok rental experience.

By following proper etiquette and considering these helpful tips, you can fully embrace the hanbok experience in Seoul and create lasting memories while respecting the cultural traditions and customs of Korea.



Renting a hanbok for a day in Seoul, South Korea is an incredible experience that allows you to immerse yourself in the rich cultural heritage of the country. By dressing up in traditional Korean attire, you can explore the city with a sense of authenticity and elegance. From visiting historical landmarks and strolling through hanok villages to participating in traditional activities and indulging in delicious food, wearing hanbok adds a touch of magic to your adventures in Seoul.


Finding a reputable hanbok rental shop, choosing the right hanbok rental package, and making a reservation are important steps in ensuring a seamless hanbok rental experience. Picking up and returning the hanbok with care, dressing up properly, and following hanbok etiquette guidelines contribute to a respectful and enjoyable hanbok journey.


Exploring the streets of Seoul in hanbok offers not only stunning photo opportunities but also a deeper connection to Korean culture and history. It’s an opportunity to embrace the traditions of the past while appreciating the modern beauty of the city. Whether you’re visiting palaces, attending festivals, strolling through vibrant neighborhoods, or indulging in local cuisine, wearing hanbok elevates every experience.


Hanbok rental in Seoul not only provides you with unforgettable memories but also supports local businesses and helps preserve the traditional craft of hanbok-making. By engaging in this cultural exchange, you become part of a larger story, contributing to the promotion and sustainability of Korean traditions.


So, when you visit Seoul, don’t miss the chance to rent a hanbok and embark on a remarkable journey through time. Embrace the beauty, elegance, and culture of hanbok as you explore the city and create memories that will last a lifetime.