Header Notice

Winter is here! Check out the winter wonderlands at these 5 amazing winter destinations in Montana

How Much To Tip A Tour Guide In London


Modified: December 28, 2023

by Kenna Olive



London, the vibrant and historic capital city of England, draws millions of tourists each year with its rich culture, iconic landmarks, and fascinating history. Exploring this bustling metropolis can be made even more enjoyable and informative with the assistance of a knowledgeable tour guide. But when it comes to tipping, many visitors find themselves unsure about the appropriate amount and etiquette.


Knowing how much to tip a tour guide in London can be a tricky task, as customs and expectations may vary from country to country. However, with a little insight into the local practices and a consideration of various factors, you can navigate the tipping landscape with confidence.


In this article, we will delve into the factors to consider when tipping a tour guide in London, provide guidelines for appropriate tipping amounts, and explore alternative ways to show your appreciation for their services. By the end, you will be well-equipped to express your gratitude to your tour guide while respecting the local customs.


Factors to Consider when Tipping a Tour Guide in London

When deciding how much to tip a tour guide in London, it’s essential to consider a few key factors:

  • Quality of Service: The level of service provided by the tour guide is a significant factor to consider. Did they go above and beyond to ensure your experience was exceptional? Did they provide insightful information and answer all your questions? Take into account the overall quality of their service when determining your tip.
  • Tour Duration: The duration of the tour can also influence the tip amount. A longer tour may require more effort and energy from the tour guide, so it might be appropriate to tip a bit more in such cases.
  • Group Size: Consider the size of the tour group. If you were part of a larger group, the tour guide may have had to manage more people and provide personalized attention to each participant. Take this into account when deciding on a tip amount.
  • Expertise and Knowledge: London is a city steeped in history, art, and culture. A knowledgeable tour guide can greatly enhance your experience by sharing interesting facts and stories about the city. If your guide demonstrated exceptional expertise and deep understanding of the local history and culture, it may be appropriate to tip them accordingly.
  • Personal Connection: Did the tour guide engage with you on a personal level and make you feel comfortable throughout the tour? A warm and personable guide can make the experience more enjoyable. Consider tipping more if you felt a genuine connection with your guide.

Remember, these factors serve as a general guide, and tipping amounts ultimately depend on your judgment and satisfaction with the tour guide’s service. It’s important to strike a balance between showing appreciation and being mindful of your budget.


Guidelines for Tipping a Tour Guide in London

While there is no hard and fast rule when it comes to tipping a tour guide in London, there are some general guidelines you can follow to ensure your tip reflects your satisfaction with the service. Here are a few tips:

  1. Consider the Local Custom: Tipping practices can vary from country to country. In London, it is customary to tip tour guides as a way of showing appreciation for their services. Keeping this in mind, you can use it as a baseline for determining an appropriate tip amount.
  2. Aim for 10-15% of the Tour Cost: As a general rule of thumb, consider tipping between 10-15% of the total cost of the tour. This range allows you to express your appreciation without going overboard.
  3. Take Into Account the Currency: When calculating the tip, make sure you are aware of the local currency. Convert the tip amount into British Pounds, as this is the currency used in London.
  4. Be Consistent: If you are joining multiple tours throughout your visit, it is a good idea to maintain consistency in your tipping approach. This ensures fairness and avoids confusion amongst the tour guides.
  5. Use Discretion with Private Tours: If you are participating in a private tour, where you receive personalized attention and a tailored experience, you may consider tipping on the higher end of the range. The extra effort and attention provided by the tour guide warrant a more generous gratuity.

It’s important to remember that these guidelines are not set in stone, and you should use your judgment based on the quality of service and your personal satisfaction with the tour. Ultimately, the goal is to express your appreciation for the tour guide’s efforts and make their hard work feel recognized.


Recommended Tip Amount for a Tour Guide in London

While there is no set amount for tipping a tour guide in London, it is helpful to have a recommended range in mind to ensure you are providing a fair and appropriate gratuity. Here are some suggested tip amounts:

  • Group Tour: If you are part of a group tour, it is customary to tip around 10-15% of the total cost of the tour. For example, if the tour cost £100 per person, a tip of £10-£15 per person would be considered reasonable.
  • Private Tour: For a private tour, where you receive personalized attention and a tailored experience, it is customary to tip on the higher end of the range, around 15-20% of the total tour cost.
  • Half-Day or Full-Day Tours: If you are participating in a half-day or full-day tour, it is customary to tip around £10-£20 per person for a group tour and £20-£40 per person for a private tour.
  • Multi-Day Tours: For multi-day tours, consider tipping around £20-£30 per day per person for a group tour and £40-£60 per day per person for a private tour.

Remember, these amounts are suggestions, and you should adjust according to your satisfaction with the service provided by the tour guide. If you feel the guide went above and beyond, you may choose to tip more generously. On the other hand, if you were dissatisfied with the service, it is within your discretion to adjust the tip accordingly.


It’s important to note that tipping is not obligatory, and it is always appreciated but never expected. Tips are a way to show gratitude for exceptional service and to acknowledge the efforts of the tour guide who made your experience memorable.


Etiquette for Tipping a Tour Guide in London

When it comes to tipping a tour guide in London, it’s important to follow certain etiquette to ensure a respectful and appropriate gesture of appreciation. Here are some key points to keep in mind:

  1. Hand the Tip in Person: When giving a tip to your tour guide, it is considered proper etiquette to hand it directly to them in person. This allows for a more personal interaction and shows your gratitude directly.
  2. Consider Timing: It’s best to offer the tip at the end of the tour, after you have received the full experience and are ready to part ways with your guide. This ensures that the tip is given in acknowledgment of the entire service.
  3. Use Cash if Possible: While some tour guides may accept tips via credit card, it is generally preferred to use cash when possible. This ensures a smoother transaction and avoids any potential complications with card processing.
  4. Follow Local Currency: The official currency in London is the British Pound, so it is essential to tip in this currency to avoid any inconvenience or confusion. Make sure you have the appropriate currency on hand for tipping purposes.
  5. Express Appreciation Verbally: Alongside the monetary tip, it is always appreciated to express your gratitude verbally. A simple thank you or a few words about how much you enjoyed the tour can go a long way in showing your appreciation.
  6. Respect Local Customs: While tipping practices may vary in different countries, it’s important to respect the local customs and norms when in London. Tipping a tour guide is customary and expected, so it is encouraged to adhere to this practice.
  7. Be Mindful of the Culture: In London, tipping is seen as a gesture of appreciation rather than an obligation. It is a way to acknowledge and thank the tour guide for their exceptional service. Be mindful of this cultural aspect and tip according to your satisfaction.

Following these etiquettes will not only demonstrate your gratitude but also showcase your respect for the local customs and the hard work of the tour guide. It fosters a positive and respectful relationship between you and your guide, enhancing the overall experience for both parties.


Alternate Ways to Show Appreciation to a Tour Guide in London

Tipping is a common way to express gratitude to a tour guide, but there are also alternative ways to show appreciation for their services. If you’d like to go beyond a monetary tip, consider the following options:

  1. Write a Positive Review: Leaving a positive review on platforms such as TripAdvisor, Yelp, or the tour company’s website can greatly benefit the tour guide. It not only acknowledges their skills but also helps future travelers make informed decisions.
  2. Recommendations and Referrals: If you had an exceptional experience with a tour guide, spread the word to your family, friends, and colleagues who might be planning a trip to London. Personal recommendations go a long way in boosting a tour guide’s reputation and securing future business.
  3. Send a Thank-You Note or Email: Taking the time to send a thank-you note or email to the tour guide can be a thoughtful gesture. Express your appreciation for their professionalism, knowledge, and the memorable experience they provided.
  4. Offer Feedback: Providing constructive feedback to the tour guide or the tour company can be invaluable. It helps them enhance their services and ensures that future travelers have an even better experience.
  5. Participate in their Workshops: If the tour guide conducts workshops or provides additional services related to the tour, consider attending and promoting their offerings. This shows continued support and interest in their work.
  6. Engage on Social Media: Follow the tour guide or the tour company on social media platforms and engage with their content by liking, commenting, and sharing. This helps increase their visibility and reach a wider audience.
  7. Encourage Tips from Others: If you are traveling with a group or notice fellow travelers who may not be aware of the tipping customs, kindly educate or remind them about the practice. This encourages fair compensation for the tour guide’s efforts.

Remember, while these alternative gestures may not replace a monetary tip, they are meaningful ways to recognize a tour guide’s hard work and dedication. They contribute to their professional growth and encourage them to continue providing exceptional experiences to future travelers.



Tipping a tour guide in London is a way to show appreciation for their knowledge, effort, and the memorable experiences they provide. While there is no definitive rule on how much to tip, considering factors such as the quality of service, tour duration, group size, expertise, and personal connection can help guide your decision.


It is generally recommended to tip around 10-15% of the tour cost for group tours, and slightly more for private tours. However, these amounts are flexible, and you should use your judgment based on your satisfaction with the service received.


When tipping a tour guide in London, remember the etiquette of handing the tip in person, using local currency, expressing your appreciation verbally, and respecting local customs. These gestures show your gratitude and respect for the hard work of the tour guide.


Additionally, if you want to show further appreciation, consider leaving positive reviews, recommending the tour guide to others, offering feedback, or engaging with their social media presence. These actions help enhance a tour guide’s reputation and support their ongoing success.


Ultimately, the goal is to express your appreciation genuinely, whether through tipping or other gestures. A happy and satisfied tour guide will continue to provide exceptional experiences for future travelers, ensuring that the beauty and culture of London can be explored and enjoyed to the fullest.